G-SHOCK's "LIVE THE HEARTBEAT" event runs September 18–20, 2026 at AEON Mall Binh Tan, Ho Chi Minh City, showcasing the Luxe Black 2100 Series (octagonal design, all-black colorway) alongside the BOLD CAMO and ICONIC lines. The event blends fashion with street culture through activities like Tougher Than Your Hit, Skate Your Style, a photo booth, and mini-games. Highlights over the three days include the STREET FORCE VIETNAM QUALIFIER and a street-fashion runway featuring 30 models, plus hands-on product trials.
Marie Claire Power Trip is a 48-hour immersive journey celebrating connection, inspiration, and the power of women supporting women.
Saigon Fashion Runway is a fashion event series developed by STYRE Agency, dedicated to connecting fashion brands with local and international fashion communities through contemporary and immersive experiences.
MC Night Out Series is a recurring event series by Marie Claire Vietnam, bringing together fashion, music, and gastronomy in immersive, multi-sensory experiences that connect and celebrate the creative community.
Marie Claire Privé is Marie Claire Vietnam's exclusive event series, thoughtfully curated for a select community of distinguished guests through refined, personalized experiences.
An annual awards campaign under “Local Pride – Honoring Vietnamese Values,” founded by Style Republik (now STYRE).
STYRE Agency hosted the Fashion Roundtable as part of the VIATT exhibition, taking on event organization and communications to connect fashion industry professionals and facilitate industry discussions.
STYRE Agency was responsible for the production and event operations of BIDU Awards 2025, organized by BIDU to celebrate outstanding creators, brands, and partners on its e-commerce platform.
SR Celebrating Local Pride is a fashion runway dedicated to Vietnamese local brands, held every May and November by Style Republik (now STYRE).
STYRE Agency delivered 360° execution for Market54’s first Ho Chi Minh City pop-up store, from space production and opening-day activation to event communications at PARC MALL.
Hosted by Faslink, the Mặc "Thơm" exhibition showcased PINALINA™ through a multisensory experience blending nature, technology, and Vietnamese identity, with Style Republik (now STYRE) serving as the production and media partner.
STYRE Agency organized and managed communications for the panel discussion “How Is TikTok Reshaping Consumer Trends?”, in collaboration with WGSN, bringing together industry experts to explore TikTok’s growing influence on consumer behavior, trends, and the future of retail.
STYRE Agency organized and managed communications for the seminar “Opportunities for Vietnamese Fashion to Go Global at CHIC Fashion Fair”, in collaboration with CHIC Fashion Fair, attracting 100+ attendees from across Vietnam’s fashion industry.
