Styre Group
Styre Group
STYRE x Pandora - Essence of Summer Collection

Case Study · Creative

STYRE x Pandora - Essence of Summer Collection

STYRE Agency translated the spirit of Pandora’s Essence of Summer collection into a vibrant visual campaign, creating imagery that captures the collection’s seasonal character while putting the jewelry at the center.

STYRE Agency led the production of a commercial photoshoot for Pandora’s Essence of Summer collection, balancing the brand’s commercial objectives with a creative and editorial aesthetic suitable for fashion media.

The brief

Develop a creative moodboard inspired by Pandora’s summer collection direction, ensuring the imagery was commercially effective for product promotion while maintaining a distinctive, elevated visual language suitable for fashion editorial platforms.

What we did

  • Photoshoot: Developed the creative moodboard around Pandora’s desired summer spirit and managed the full photoshoot production, including sourcing and coordinating the photographer, makeup & hair, stylist, and talents.
  • PR Article: Based on Pandora’s official press release for the Essence of Summer collection, the Marie Claire Vietnam editorial team adapted and refined the content to align with the magazine’s editorial tone and direction.

Outcome

  • Photos